Grandma Turns into 'Legendary Glamma': A Style Revolution in Zambia

Margret Chola, an 80-year-old grandmother from a rural village in Zambia, has unwittingly captured global attention, becoming an internet sensation and a symbol of bold fashion. Known affectionately as "Legendary Glamma," she boasts an impressive following of 225,000 on Instagram, thanks to her colorful and eclectic photo sessions led by her fashionista granddaughter, Diana Kaumba.The idea for the "Granny Series" emerged in 2023 when Kaumba, a stylist based in New York City, returned to Zambia to pay tribute to her father on the anniversary of his passing. In an effort to try on her stylish outfits, she approached Chola, who eagerly embraced the opportunity. "If that’s what you want to do let’s do it," Ms. Chola said. This playful interaction not only sparked fashion magic but also intensified their bond as they explored vibrant new looks together.Chola's debut in the series featured her in a striking silver pantsuit, juxtaposed with the raw beauty of her farm environment—exposed brick structures, lush mango trees, and crops. Kaumba recalls the electrifying moment when their first photo garnered 1,000 likes within minutes, propelling them into popularity. The series exploded in April 2024 after a striking photo of Chola clad in a red Adidas dress and a glamorous crown was shared.Despite her uncertain age due to the absence of a birth certificate, Chola radiates confidence as she styles a selection of colorful outfits—from American football jerseys to fashionable layered dresses—all incorporating a maximalist style celebrating eclectic aesthetics. Featuring bold accessories, her outfits tell stories of heritage and culture, dotted with pearls, bangles, and cherished artifacts from her life, such as a cherished radio and "ibende," a traditional wooden stick.Beyond just fashion, Kaumba envisions the series as a celebration of older generations, emphasizing the importance of creating memories. The duo’s heartwarming sessions have inspired others, leading Kaumba to style grandmothers for other families. Chola advocates for self-acceptance, urging others to embrace their lives without fear of judgment, encouraging healing and gratitude for life's experiences.Through this unexpected path to fame, Margret Chola has found purpose and joy in life, channeling love and resilience into her reinterpretation of style at any age.